Campaign launched to kit out workers for Dubai's beaches
A drive has been launched to provide Dubai's labourers with appropriate swimwear so they can enjoy the beaches and stay out of trouble with cops.
The campaign ‘Drop Your Shorts For Good’ is championed by COEGA Sunwear, a Dubai-based manufacturer of swimwear and beach accessories and is supported by 7DAYS and Dubai 92.
Last week 7DAYS reported how workers had been warned that they needed more than their pants to go for a paddle after Lieutenant Colonel Abdullah Mohammad Al Mazyoud, head of the Port Police Station, said labourers were causing a stir on Dubai’s beaches by donning their underwear to go for a dip.
This week COEGA Sunwear handed out swimwear to 50 workers at labour camps in Al Quoz and is now encouraging residents to join in the campaign and donate swimwear at drop boxes in Dubai. The items will be distributed to workers.
Maurine Hall, owner of COEGA Sunwear, said: “This initiative is partly to show them that they are much appreciated and that they too are entitled to happiness just like anyone else.”
Dubai 92’s breakfast show co-host Catboy came up with the idea of starting a campaign to donate shorts while discussing the 7DAYS story on air. He said: “People that morning really got behind the idea. It’s not Live Aid. It’s not Comic Relief, just a great gesture to help someone a little less fortunate.”
Nguyen Van Cong, a 30-year-old Vietnamese worker, was among those to get a pair of shorts. He said swimming was his only pastime and the new shorts mean he can now enjoy it.
Police chief Al Mazyoud welcomed the initiative but added: “Although this is good we need construction firm owners to ensure labourers wear the right swimwear.”
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